Per-link analytics
In the link details dialog, switch to the Analytics tab:- Visit Metrics: Visits Today, Last 30 Days, Last 365 Days, and All Time, each with trend indicators compared to the previous period.
- Visits Over Time: a line chart of clicks over the last 30 days.
- Locations: clicks by country, as a table and donut chart.
- Devices: Desktop vs. Mobile vs. Tablet.
- Browsers: clicks by browser (Chrome, Firefox, Safari, Edge, and more).
- Referrers: where your traffic comes from (direct visits, social media, search engines, and more).
Analytics dashboard
Go to Analytics from the Dashboard or sidebar for a global view across all your links (or a selected subset):- KPI Cards: Visits Today, Last 30 Days, Last 365 Days, and All Time.
- Top Links: your most-clicked links in a table and bar chart.
- Top Insights: the top link for the current period, last 30 days, and all time, plus your top location, referrer, and device type.
- Detailed sections: visits over time, locations, devices, browsers, and referrers, each with tables, charts, and time-series breakdowns.
Filters and time ranges
At the top of the Analytics Dashboard, filter by:- Links: select specific links, or leave blank for all links.
- Period: Last 7, 30, 90 or 365 days, or Custom.
- Custom Date Range: when “Custom” is selected, use the Start and End date pickers.